Wool Rug Care - Elevate Your Floor

Fine‑Rug Education

Fiber Shedding in New Wool Rugs: What’s Normal?

wool rug fiber shedding

Shedding in new wool rugs is common but understanding what’s normal can help you care for your rug effectively and know when to seek help.

Elevate Your Floor Team
September 6, 2025

biodegradable pitfalls in homes

Sustainable Luxury

Why ‘Biodegradable’ Isn’t Always Better for a High-Traffic Home

Why ‘biodegradable’ products may not be the best choice for a busy home, and what you…

Elevate Your Floor Team
February 15, 2026

natural wool s unadorned elegance

Sustainable Luxury

Undyed Wool: Why Quiet Luxury Starts Before the Dye Bath

Just as understated elegance begins with raw materials, discovering why undyed wool…

Elevate Your Floor Team
February 14, 2026

recycled fiber rug materials

Sustainable Luxury

Recycled Fiber Rugs: What They’re Made From and What to Watch For

Glance into recycled fiber rugs to discover what materials they're made from and what…

Elevate Your Floor Team
February 14, 2026

durable vs non durable natural fibers

Sustainable Luxury

Natural Fibers That Actually Last (And the Ones That Don’t)

Keen to find out which natural fibers stand the test of time and which ones fall short?…

Elevate Your Floor Team
February 13, 2026